Thomas Stringham of Hot Tamali in Vancouver, BC has some great advice for creative companies: Don’t overdue it when looking for new business. Here’s a clip from his Ad Age piece: Creative agencies thrive on being intense. We are daring and outspoken by design. We are people who wear our hearts on our sleeves and… Continue reading Want To Make Progress With A Client? Know When To Chill.
Month: January 2011
Arm Yourself With The Right Sticks
Zildjian’s new ad camaign from Boston agency Allen & Gerritsen speaks to the brand’s relationship with modern drummers. “Genuine You” print ads – featuring August Burns Red drummer Matt Greiner – include handwritten-like messages reminding consumers to be themselves and be heard. The camapign is running in alternative music publications like Modern Drummer, Drum!, Drumhead,… Continue reading Arm Yourself With The Right Sticks
Obvious Declaration of the Day: WPP Is A Massive Fleet
BusinessWeek is featuring a first person account of “Hard Decisions” made by WPP’s founder and chief executive, Martin Sorrell. Naturally, Sorrell talks about how hard it is to let people go from his organization, regardless of the increased frequency of such occurrences (and what critics say is a cold, calculated cost-savings measure favored by Sorrell).… Continue reading Obvious Declaration of the Day: WPP Is A Massive Fleet