Every year, tens of millions of socks mysteriously disappear. The phenomenon creates social, economic and personal psychological problems that create an untold burden on society. That’s where the Laundered and Orphaned Sock Society (L.O.S.S.), an advocacy group funded by GE Center for Advanced Laundry Studies, comes in. Let’s hear from the experts… Just in case… Continue reading The Fake Tucker Carlson Doesn’t Wear Socks
Month: May 2011
Starbucks Is Solid, Yet Juicy
LatinWorks in Austin, TX, has crafted some strangely charming spots for Starburst. I like the ads because they’re based on a product attribute. Fundamentals, for the win.
Turning Procurement-Speak Inside Out
“An RFP is a statement of distrust.” -Ken Robbins Ken Robbins, CEO of Response Mine Interactive in Atlanta, doesn’t participate in Requests for Proposals (RFPs). He says they’re a waste of time for his agency and the client. “Any client can review its agency without a formal selection process. They just have to pick up… Continue reading Turning Procurement-Speak Inside Out