Month: June 2011

How powerful is the drug lobby? In a 6-3 decision in Sorrell v. IMS Health, Inc., No. 10-779, the U.S. Supreme Court struck down a Vermont law that restricted the use of prescriber histories for purposes of marketing or promoting pharmaceutical products to physicians. “We are very pleased that the Supreme Court has made clear… Continue reading “Opt In” Is The Common Sense Answer, But That’s Not Good Enough For Ad Industry Lobbyists

Women like to share more than men. I know you need to see no proof for this position, but here’s some data to consider anyway: The gender disparity on Twitter and LinkedIn is particularly dramatic. All good things to know when crafting campaigns with a social element. Source: The High Low

Custom Balloons Custom balloons are the way to go in advertising. These brightly colored, distinct items are hard to miss for miles around. Driving past car dealerships or restaurants or arcades, custom balloons catch one’s eye. This is important when advertising; the point of advertising is to get your message across in as memorable a… Continue reading Custom Balloons – Advertising Balloons