Month: August 2011

General Motors wants to be the next Apple, according to Ad Age. Speaking to an audience of investors and analysts this week, GM’s Global Chief Marketing Officer, Joel Ewanick, had this to say: “We understand our direct competitors are Toyota, Volkswagen, Hyundai — a very, a very strong competitor, one that I know well and… Continue reading GM Has The Right Idea, But Can They Execute?

Giant Balloons With giant balloons you can get maximum mileage out of your advertising budget. Today, one of the most spectacular ways of advertising any kind of product is by using giant balloons. 25 ft. Giant Sun Balloon Gets Noticed! Rapidly gaining popularity More and more companies are now waking up to the realization that… Continue reading Giant Balloons Maximize Your Advertising Budget

One of the things I learned at BlogWell– the conference I attended at Boeing’s Future of Flight Museum north of Seattle this week–is the conference is attended mostly by members of SocialMedia.org–an organization I knew little about until this week. Now that I know more, I’m impressed. For one thing, I like their business model.… Continue reading Further Reflections On #BlogWell And SocialMedia.org