Every company is a media company. According to The New York Times, Toyota’s Scion brand is taking the EC=MC equation seriously. Scion is acting very much like a record label, sponsoring a full campaign of record releases, videos and tour support for about 20 acts. Incidentally, it’s the exact thing I asked RJR’s Camel brand… Continue reading Scion Invests In Lifestyle Content, And Lets Zeus Do His Thing
Month: September 2011
Scion Invests In Lifestyle Content, And Lets Zeus Do His Thing
Every company is a media company. According to The New York Times, Toyota’s Scion brand is taking the EC=MC equation seriously. Scion is acting very much like a record label, sponsoring a full campaign of record releases, videos and tour support for about 20 acts. Incidentally, it’s the exact thing I asked RJR’s Camel brand… Continue reading Scion Invests In Lifestyle Content, And Lets Zeus Do His Thing
Advertising Inflatables Attract Attention
Advertising Inflatables Advertising inflatables as good as guarantee that you get the attention of people. One of the best ways to greet your customers and advertise your business is by using advertising inflatables. Advertising Inflatables Attract Customers! These big balloons can work wonders Promoting your business and greeting your customers go hand in… Continue reading Advertising Inflatables Attract Attention