Xerox is helping Virgin America deliver premier guest service and Michelin manage its finance and accounting processes. “Far from the traditional customer case study, we’ve invited our clients – and the iconic representatives from their companies – to showcase how Xerox helps them get back to real business,” says Christa Carone, chief marketing officer, Xerox.… Continue reading Virgin America And Michelin Are #FlyingWithXerox
Month: September 2011
It’s Raining Blue Cheese At Carl’s Jr.
Hamblor, the god of hamburgers, is a David&Goliath creation meant to help Carl’s Jr. sell it’s new six dollar burgers. Clichés were indeed hurt during the making of this commercial, but let’s not worry about that. This is fun stuff. Much more fun that whatever McDonald’s, Wendy’s and BK are serving up. According to Los… Continue reading It’s Raining Blue Cheese At Carl’s Jr.
How’s Your How?
I subscribe to Tom Asacker’s free email newsletter, and I read his neatly packaged essays. Because that’s where the nuggets are. Witness: I have not found an individual’s or organization’s ‘why,’ its purpose or cause, to be the basis for success. Even though it feels good to make that connection—to think in terms of intent… Continue reading How’s Your How?