If you’re like me, no doubt you’ve had clients sit in conference rooms and say things like, “We want to be like Target.” Or “We want to be like Nike.” Or, the big one these days, “We want to be like Apple.” Well, if you haven’t seen this video, check it out. It’s Steve Jobs,… Continue reading Steve Jobs Explains “Think Different” And Why Most Clients Can’t Be Apple
Month: October 2011
La Comunidad Brings Creatives Together — In A Bizarre Locale
The agency La Comunidad has two offices — one in Miami and one in Buenos Aires. So to celebrate their 10th anniversary, they’re sending two creatives to meet halfway between the offices — which apparently, is somewhere in the Amazon jungle. Here’s the intro video: You can track their progress for the next 10 days.… Continue reading La Comunidad Brings Creatives Together — In A Bizarre Locale
RIP Steve Jobs
There’s really not much to say that others haven’t said. I’ve been using Apple products for 30 years, and I’m writing this on a MacBook Pro, with an iPhone and iPad nearby. There’s very little I’ve done professionally that wasn’t created, in some way, with the help of an Apple product. If ever there was… Continue reading RIP Steve Jobs