Huge Balloons Huge balloons are great for advertising. Whenever you put on the television or radio, or read newspapers, you are sure to be bombarded with loads of advertisement on different things. No matter what type of advertisement it is, it will surely irritate you so much that you just switch off mentally whenever you… Continue reading Huge Balloons For Advertising
Month: November 2011
PR Is __________
What is PR? Here’s the industry’s own definition: “Public relations helps an organization and its publics adapt mutually to each other.” Say what? PR is a channel companies use to gain media recognition, and by extension public awareness. My definition is easier to understand than a sentence with “adapt mutually to each other” in it,… Continue reading PR Is __________
A BeanCast, And A Book
A couple of items of self-promotion, if you’ll allow me the privilege. First, I had the great opportunity to make a repeat appearance on this week’s BeanCast, which also featured: Steve Hall of AdRants, Kristi Faulkner of NYC’s Womenkind, Jim Hopkinson of The Hopkinson Report, and of course, show host Bob Knorpp. We got into… Continue reading A BeanCast, And A Book