Chairman and Chief Creative officer of Euro RSCG Chicago, Steffan Posater, has a fancy title, a corner office and big salary. But he makes it a point to stay in touch with his roots.
As you may have heard, ad people working in multinational conglomerates aren’t having fun anymore. But Postaer is. Maybe he has the answer. And maybe the answer is as simple as regularly practicing one’s craft (instead of getting lost in a sea of meetings and recaps of said meetings).