Super Bowl XLV Commercial: Kia’s 60 Second Action Adventure

Kia Motors America unveiled its new 60-second Super Bowl commercial online today in advance of the spot’s television debut in the first quarter of Sunday’s big game.

Created by David&Goliath, “One Epic Ride” demonstrates the extreme measures people will go to get their hands on a midsize sedan with a combination of striking design, exhilarating performance and outstanding value not found anywhere else in the category. Yes, that’s the press release talking.

Previously on AdPulp: Kia Dreams The Dream (That You Will Dream Of Driving An Optima) | Kia Rolls Out The Hip Hamster Hop | Golf Gets Into The Swing Of Things